How to send and respond to email advertising

I do a lot of email-based marketing. Between my lists I have about 20,000 folks I communicate with weekly. I have gained them one at a time, not by buying lists. And I do not like to spam them. I like to provide value to them and offer them more value. That is my preference.

I get a lot of people from a lot of companies seeking to sell me things. It is not unreasonable to email me to tell me about something I might like to buy from you. But on the other hand, you are then asking me to so the same for you. Something about the golden rule goes here.

Here is my current approach. There are 3 classes of 'cold emails' I identify:

• Rip offs: For the rip offs, I read some of them to see what they are doing these days to rip folks off, and I put some of them on my Radio show to tell others what to watch out for.
• Who cares garbage: These are simply discarded, almost all automatically by Gmail - my email service provider of choice these days.
• Things that might be of interest: Here's the interesting ones. But I don't have the time to read and reply and communicate with each one at a time - so here's what I do...

  Thank you for your email.
  
  Based on what you sent me, I think it would be a good idea to present next month in our free advisory call.
  
      In this call, presenters will briefly tell us about them selves and what they do
      We engage in short initial conversations and answer any questions that may come up.
      Details are here:  http://a2e.co/Monthly.html 
      I have added you to our email list to keep you up to date.
      If you would like to attend, just reply and let me know and I will add you to the meeting.
  
  If you have any questions, please let me know.
  

  Of course I have slightly different ones for my different organizations...

Why do this?

After many years of seeking different approaches, I have decided that giving each person time to tell others what they do is better for all than any of the alternatives I have yet identified. If they are sincere and wish to take the time to meet, I am happy to provide the time to do this and a venue where they can also meet others who might be interested. They can give a quick introduction, we can ask questions of each other, and if interested, we can exchange email addresses for further individual and focused communication. They get to meet more potential customers, I get to learn more about what they do, and they get to find out about other opportunities offered from our services, our clients, and others who come to present.

A call to action

You don;t have to send me those standard form emails to get the process started. And you don't have to pay a large language model provider to create a semi-custom version just for me. You can simply sign up to our:

Then tell us and others about what you do and have a conversation... OR if you want to do a more in-depth pitch to investors you can present at:

In summary

Join us and let's have a conversation.